FEB 2026 - BRAND RENAISSANCE
FERTILITY RISING
Amanda came to me wanting earthy, grounded and confident. Not another blue-and-green wellness clone. Definitely not pink.
What we built was a slow burn — her words, not mine. The kind of thing you sip and go "ok that's interesting," then five minutes later go "holy shit, I'm ordering another." When she saw it in situ, she screamed. She's already calling one of the patterns "wallpaper" — for the house she's buying once this business takes over the industry.
A complete visual identity, hand-finished illustrations layered with meaning she never would have thought of herself, a logo that is bold and calm at the same time — built around a woman finally believing she's the big deal she's always suspected she could be. Using a motif of the ocean, drawn from Amanda’s own pastimes, we have created a brand that is deeply felt and connected to its purpsoe.
It's never just the visuals. It's watching someone go "oh — THIS is what I've been building towards."
Amanda Baumann - Fertility Rising
Jess is the brand whisperer. She has a rare talent of turning an idea and a feeling into something real that moves you visually. She really takes the time to 'get' you and your brand the results speak for themselves. I am OVERJOYED with what Jess has done for me. She has created a vision I almost didn't dare hold for myself. She's made it real with such creative flair. Her attention to detail means that everything she creates speaks to an aspect of you and your brand. Bringing out things I never would have thought of. I honestly didn't realise how powerful design work could be and Jess helps you build not just a brand but a living breathing identity for your project/business. She is a dream to work with - communicative, delivers on time and very patient when it comes to explaining things to non-design folk.
I would recommend her in a heartbeat and I am so glad I made the decision to work with her and the studio. Thank you Jess!
oops - you caught me!
I’ve been knee-deep in creating some BEAUT brands and designs; I’ve not had time to finish the rest of this page. Rest assured, it’s well on the way with more about this amazing project!